Be... Because you are who you are...
You have unlimited possibilities just because you are who you are.

Be... Our belief. 
A seed that holds its belief grows to expand the leaves of hope. It eventually becomes a flower that scatters love and is loved by everyone. When the rose dresses itself up, the garden also becomes beautiful.
People can keep growing up more and more for protecting something important. 
Be... It supports each business person to bring out, develop, and expand their unlimited potential.